Cookbook Conference Re-Broadcast. Starlight Ball Room Day 1
Posted on 21. Feb, 2012 by admin in Community, Events, Hotel
Broadcasting February 21 2012, 10:30 am – 6pm
Starlight Room
Day 1
Consuming the Brand: Corporate Cookbooks
Deanna Pucciarelli, Christina Ceisel, Linda Morgan, Bonnie Slotnick , F. Smith,
Advertising the virtues of food products took place mainly in newspapers until cooking related pamphlets, which later evolved into cookbooks, emerged in the late 1800s. American corporations began issuing small, product driven cookbooks targeted at literate middle class women with the intent of ingredient early adoption and brand loyalty. Early on the materials were distributed free of charge when purchased with corporate goods, or sometimes sold for a modest price. As the nation began to purchase rather than produce goods at the household level corporate cookbooks played an important role in creating consumer demand for new products. It is during this period that food-related, corporate America rather than family tradition began to shape a sphere of the American palate. Then as now, corporate cookbooks occupy a niche in the cooking instruction domain while commodifying the American diet.
Enhancing Content Both Online and Off
Adam Salomone, Rick Joyce, Cheryl Kramer-Toto, Andrea Nisbet, Tanya Steel
As more content becomes readily available online, consumers are increasingly engaged by a mixed-media approach when learning about, and cooking, recipes. Video, step-by-step audio, timers, and serving size functionality are all elements that are at consumers fingertips when searching the web to answer “what’s for dinner?” As cookbook publishers continue to find ways to compete in this new arena, enhanced content has become the new norm. But how can publishers finance such video/audio projects? And how can they appropriately use them, not only within the e-book, but across the print book as well (and even as incorporated into online properties, to further drive revenue opportunity). This session will explore ways in which publishers can leverage their existing models, work with outside partners (and perhaps even their authors) to develop and implement enhanced content strategies across their content platforms, and also to discuss what shouldn’t be in an enhanced book.
Predicting Future Trends from Current Data
Lisa Ekus, Lynn Andriani, Irena Chalmers, Suzanne Rafer, Dan Rosenberg
New trends in cooking are emerging all the time. How can publishers keep up in an ever-quickening cycle of information, where every new development seems like the “next hot thing?” In this session, we’ll talk with agents, editors, and content creators to figure out how they separate what’s popular now from what will sell in years to come, and we’ll take the lessons from what works in cookbooks and apply it to real world publishing programs.
Media Outlets in the Digital World
Mark Rotella, Addie Broyles, Melissa Clark, Caroline Russock; Joe Yonan
Whether in traditional or digital forms, the cookbook review/author interview is one of the all important pieces to any cookbook publicity campaign. As the publishing/media landscape becomes evermore crowded, publishers have to become more focused in who they pitch and how. In many cases, the straight press release with an offer for an interview just isn’t enough and getting creative with both pitches and content can be the difference in getting a big publicity hit. On this panel, we’ll hear from a number of media representatives in about how they’ve seen publishers innovate, what they’re looking for in this new media landscape, and how their own content initiatives are changing (and how publishers can capitalize on that change).
Strategic Partnerships in Online Content
Geoff Allen, Dave Feller, Jane Kelly, Will Schwalbe, Jonathan Vlock
Food startups abound as the barriers to entry in the food/tech space begin to fall. Not a day goes by that there doesn’t seem to be a new recipe website, and even beyond cooking in the kitchen, entrepreneurs are developing new ways to interact with food on the web. With this emerging marketplace comes an enormous need for content, especially curated content from cookbooks and publishers are uniquely poised to deliver value in this new space. And, there’s also the potential for disruption of current ways that publishers operate both online and off. With this session, we’ll be examining the current startup ecosystem within food, looking towards emerging companies (and some of the bigger players that are coming on the scene), exploring ways that publishers can benefit both through new revenue streams and marketing potential, and identifying potential sticking points for content creators as more of these companies come on the scene.
Molly Barnes Art Discussions @RSHotel: Timothy Nye LIVE via USTREAM TODAY @ 12pm EST
Posted on 12. Jan, 2012 by Birdsong in Arts, Community, Events, Hotel
Roger Smith Hotel Presents
Molly Barnes Brown Bag Lunch Art Discussions
Timothy Nye owner of the Nyehaus Gallery in Chelsea and The Brown Gallery in L.A. will talk about the current Getty show Pacific Standard Time, the history of L.A. art from 1965 to 1980.
Lynn McGrath: Classical Guitar Concert (video)
Posted on 06. May, 2011 by Birdsong in Art at Roger Smith, Arts, Chamber Music Series
Second Sundays Classical Guitar Concert Series: Lynn McGrath
Sunday, May 8, 2011, at 4:00 PM
Co-Sponsored by New York City Classical Guitar Society and The Roger Smith Hotel
Frank Wallace and John Olson, series co-curators
Roger Smith Hotel
501 Lexington Avenue at East 47th Street
New York City (see map)
Tickets $15, cash only at the door. For reservations, email rogersmitharts@rogersmith.com or call (212) 755-1400.
Lynn McGrath has performed and given masterclasses for prominent guitar programs including the University of Veracruz (Mexico) and Oberlin Conservatory, and has appeared on a number of arts series and for colleges across the United States. In 2008, she completed a 6-concert tour of Peru, and has been an outreach artist for organizations such as the Austin Classical Guitar Society and the Da Camera Society (Los Angeles). She has appeared as a soloist with the Northern New York, has adjudicated a number of international competitions, and in 2009 was selected as the clinician and conductor of the Albuquerque Honors Guitar Group.
After having received degrees in Spanish Language and Literature, Education, and Music, Lynn received her Master and Doctorate of Musical Arts Degree from the University of Southern California. She has studied with some of today’s most prominent guitarists, including William Kanengiser, Pepe Romero, James Smith, and Douglas Rubio. Lynn McGrath is a former faculty member of the Crane School of Music, State University of New York at Potsdam, where she received a Student Choice Award in 2006. She serves as the Tour Director for the Guitar Foundation of America and presently lives and teaches in Albuquerque, NM.
Ustreamtv Recap of RS POP Emerging Designer’s Fashion Week SS 2011
Posted on 16. Sep, 2010 by melissagonzalez in Events, fashion, RS Pop
CLICK HERE TO VIEW THE WEEK OF RUNWAY EVENTS: http://www.ustream.tv/channel/panmanprod-official-channel
See PICS at: http://www.flickr.com/photos/48284866@N05/sets/72157624928682732/
Main Event:
The week was filled with 5 days of daily fashion installations in the Lab Gallery in conjunction with selected items for sale at RS POP Shop. At 2pm and 6pm daily, the Lab Gallery acted as a runway and live billboard, including seats inside the gallery space available by invite only for VIP’s, press and sponsors. The 2pm show were followed by a live interview by RS POP Co-Founder Melissa Gonzalez with the designer presentations projecting out into the intersection at 47th Street and Lexington Avenue. You can see current videos at: http://www.rspopshop.com/designers.
Designers of both women and menswear whose styles incorporate versatility, sensuality and the true spirit of fostering entrepreneurship participated in the week look event, stopping traffic each day. Viewers were captivated by the designs and hurried over the RS POP Shop immediately following the presentations to see what they could scoup of from the featured designers current collections.
Here was the Lineup!
September 10th- Fashion Night Out with Ricardo Rojas Salon & Makeup by Mojica featuring Animated Closet
September 13th- Tribal Couture & Modalistas.com at 2pm & 6pm
September 14th- Sandra Baquero & Sohung Designs at 2pm & 6pm
September 15th- CEOLA and Blynk by Dominique Sade Sponsored byModalistas.com at 2pm & 6pm
September 16th- ECO Gir Sustainable Style Sponsored by Bagir at 2pm & 6pm
The Week’s Events were Sponsored by:
The Roger Smith Hotel, Lily’s, POP Chips , IZZE Sparkling Juice, Mapflex, Makeup by Mojica with Jing Ai Natural and Organic Cosmetics and Alaa of ZIBA Salon
All runways shows were seated by Invite Only
The #140 Conference on Ustream!
Posted on 21. Apr, 2010 by Editor in Community, Events, Hotel
The 140 Characters Conference: New York City (#140conf) will be taking place April 20-21, 2010 at the 92nd Street Y. This event is shaping up to being the largest worldwide gathering of people interested in the effects of the real-time Internet on both business and “we” the people.
Our event is mostly sold-out. The remaining tickets available for #140conf NYC are one day passes to attend on Wednesday, April 21st. If you would like to network with the #140conf NYC community, please consider purchasing a ticket for our networking party on the evening of April 20th. #140conf NYC will be broadcast live in it’s entirety on UStream. Please join the broadcast over at:http://www.ustream.tv/nyc140conf.
The format at the #140conf events is unique. Individual talks 10 minutes, keynotes are 15 minutes and panel discussions are no more than 20 minutes. During the course of the two days more than 140 people will share the stage at the 92nd Street Y in about 70 sessions. To get a feel of the energy you may experience in April, click here to review the videos from the 2009 #140conf NYC.
At #140conf NYC we will be taking a hard look at something Jeff Pulver calls “The State of NOW” and the continued effects the worldwide adoption of social communication platforms such as twitter is having on a number of industries including: Celebrity, “The Media”, Advertising, Politics, Education, Music, Television, Comedy, Real Estate, Public Policy and more.
The take aways from this event will provide the attending delegates knowledge, perspectives and insights to the next wave of effects twitter and the real-time internet will have on business in 2010 and beyond.
#140conf Los Angeles will be taking place October 5/6 and #140conf London will be taking place October 26/27. If you are interested in speaking and/or sponsoring these events, please contact Jeff Pulver.
David Spark interviews @jeffpulver with his take on #140conf and the Real-Time web while at SXSW 2010
“LIVE TRANSMISSIONS” @ The LAB: A Series of Collaborative Time Based Performances
Posted on 20. Apr, 2010 by Editor in Arts, Events, Hotel, LAB Gallery, the LAB
The LAB (for installation + performance art) will be hosting “Live Transmissions” a series of live collaborative time based performances by our current LAB artist, Morgan O’Hara, and a selection of unique musicians and artists. They will take place in the Gallery, which is also the location of O’Hara’s latest site specific wall drawing. Each performer will play in the space while O’Hara simultaneously draws a “Live Transmission”, which will result in an abstracted map of the their gestures.
Each performance will be fully audible and visible from the street outside the gallery on 47th and Lexington.
For more information please contact Danika Druttman 212.339.2092 or email rogersmitharts@rogersmith.com
Schedule
MORGAN O’HARA and Friends at the LAB April 2nd-May 7th 2010
Morgan O’Hara’s Live Transmission drawings track, in real time, the vital movement of living beings, transcending both figuration and abstraction, executing a direct neural translation from one human action into another. Drawing methodically with multiple razor-sharp pencils and both hands, as time-based performance, O’Hara condenses movement into accumulations of graphite line which combine the controlled refinement of classical drawing with the unbound sensuality of spontaneous gesture. In the context of her recently completed site-specific wall drawing, O’Hara will do a LIVE TRANSMISSION DRAWING PERFORMANCE duet, drawing with each of the following. The site-specific wall drawing, Backstage Transmission, will be in place until 7 May 2010.
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PETER GREGSON 20 April 6 – 7 PM
Broadcast LIVE on rogersmithlife.com @ 6pm – DON’T MISS IT!
Born in Edinburgh, Peter Gregson is a cellist and innovator in the field of contemporary music. He has performed widely in the UK and the US, at venues ranging from The Royal Albert Hall in London to the Twitter Offices in San Francisco. Recently commissioned by Bowers & Wilkins and Peter Gabriel to record an album of original music for acoustic and electric cellos for their Society of Sound label. His work has been recognized with the 2008 Glenfiddich Spirit of Scotland Award for music and with membership in the Courvoisier Future 500. Peter is the 2010/2011 Creator in Residence at the Hospital Club in London. Selected performances in 2010 include MIT Media Lab, Roundhouse, Future Gallery, 92nd Street Y, The LAB, Queen’s Hall and King’s Place.
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KEVIN NORTON 22 April 8 – 9 PM
Kevin Norton is a unique percussionist (at times playing vibraphone and drum set simultaneously) as well as a prolific composer with over a dozen CDs released as a leader. Kevin has played with many highly esteemed European improvisers such as Paul Rogers, Joëlle Léandre, Paul Dunmall and Frode Gjerstad. For ten years, Norton was Anthony Braxton’s main percussionist in both the “ghost trance” phase and the “standards” phase, plotting out the course for all percussionists who followed him. His most recent projects include compositions for various sized chamber groups and a duo with pianist Connie Crothers. Norton was a resident composer at the prestigious MacDowell Colony and has served on the faculty of several schools including the University of Maryland. He is currently on the faculty of William Paterson University.
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DAVID WATSON 26 April 2 – 3 PM
Originally form New Zealand, where he was instrumental in developing a scene in for experimental and improvised music where he co-founded braille records to record the local improv music scene , David Watson has become an internationally respected highland bagpipe player whose work subverts any conventional expectation. His performances draw on traditional sources, electronics, and experimental improvisation to “blow the bagpipes into the 21st century”. In 1987 he moved to New York and has performed in clubs, new music and concert venues throughout New York (cbgb’s, The Knitting Factory, The Cooler), Europe, Australia, New Zealand and Japan. He has curated music series for Roulette, Experimental Intermedia Foundation, St. Mark’s Church, Greenwich House, Bang-on-a-Can, PS 1, and PS 122, toured Japan with John Zorn and members of The Boredoms, Merzbow, Ground Zero, Makigami Koichi among others.
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JUNSUNG KIM 26 April 6 – 7 PM
Born in Seoul, Korea, attended Hunter College, the Art Institute of Chicago, and currently a student at the School of Visual Arts in New York. Junsung Kim will perform his piece “108 Deep Bows”. For Kim, O’Hara’s site-specific wall drawing evokes a strong sense of Buddhism, seeing it as a metaphor for “Tangled human relationships among living beings and the universe which are both absolute and simultaneously fall into nothingness.” Using white paint, rice paper and black thread he will prepare himself physically and then execute the practice of 108 deep bows in the space.
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TOMOMI ADACHI 28 April 8 – 9 PM
Born in Kanazawa, Japan, Tomomi Adachi is a performer, composer, sound poet, and installation artist. He studied philosophy and aesthetics at Waseda University in Tokyo. He has played improvised music with voice, live electronics and self-made instruments and composed work for his group “Adachi Tomomi Royal Chorus” which is a punk-style choir. He has performed contemporary music by John Cage, Cornelius Cardew, Christian Wolff, Tom Johnson, Dieter Schnebel, as well as Kurt Schwitters’s “Ursonate”. for the first time in Japan. Recent work involves voice, sensors, computer, self-made instruments, and sound poetry. He is currently in residence in New York City.
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JOAN GRUBIN 29 April 3 -4 PM
Joan Grubin is a Brooklyn-based visual artist who makes dimensional installations in paper. Her work is rooted in the vocabulary of minimalist geometric painting and deals with issues of perception and color. Her intention is to engage the viewer through an optically disorienting ambiguity of space that gives rise to a tension between what is materially present and what is not. In the Lab, she will be creating elements with fluorescent paint and tape for a new wall installation of whimsical sculptural gestures made out of the detritus from her primary body of work. She has shown widely in solo and group exhibitions in and around the New York area and beyond, including the Islip Museum and the Weatherspoon Museum. In 2008 she was awarded a Fellowship in Painting from the New York Foundation for the Arts. She has twice been a finalist for a Percent for Art public art commission.
One Night Only a Benefit for Haiti
Posted on 16. Feb, 2010 by aleksdegtyarev in Arts, Community, Events, Hotel
February 21, 2010 7pm-12am
Roger Smith Hotel | 501 Lexington Ave. New York, NY
16th Floor Solarium Gallery
$20 suggested donation
As Social Media Enthusiasts, The Finderz enjoys doing their “Social Good”. We find what’s interesting in the world and on the internet – which includes finding causes we want to support. After the tragedy in Haiti, we want to gather our resources & spread the word about helping out.

Since the Roger Smith Hotel is so socially connected, we’re honored to partner with them in our endeavor to collect unused or unwanted clothing for Haiti. We’ll be distributing donations to the Red Cross, Yele, and other charitable foundations.
Join us for a night of “social good” with a taste of the arts, drinks, & good company!
————
Dee Nuncio
Social Media Adviser & Writer
Half-to-Help has teamed up with the Roger Smith Hotel, Panman Productions, and Action Against Hunger | ACF-USA to bring you our first Haiti relief art show and concert. The benefit will begin at 7pm. Musicians Margot Leverett and the Klezmer Mountain Boys and Charlene Kaye will be performing. Exhibiting artists include Carl Avidano, Lazarus Nazario, and Shawn Taylor. The artists are donating half of the net proceeds from any art sale to support Haiti earthquake survivors via Action Against Hunger | ACF-USA. $20 suggested donation at the door. 100% of suggested donations will go to Action Against Hunger | ACF-USA for Haiti relief.
Live Video Performance collaboration by FreakCast.
Music:
Margot Leverett and the Klezmer Mountain Boys
Artists:
Sponsors:
Action Against Hunger | ACF-USA
Live Video:
Panman Productions to LIVE stream ‘Matisyahu on USTREAM’ Dec 20 @7:45pm est
Posted on 19. Dec, 2009 by Birdsong in Arts, Community
We will be LIVE streaming Matiyahu’s show @Music Hall of Williamsburg. Stop by and check it out here or on USTREAM.
-John Birdsong
http://www.panmanproductions.com
MATISYAHU BRINGS ANNUAL “FESTIVAL OF LIGHT” TO NEW YORK CITY
Matisyahu brings his brand new album Light to hometown crowds in New York City for the “Festival of Light,” an impressive annual eight night stand, beginning December 10th at Webster Hall. Matisyahu will perform four nights at Webster Hall and four nights at Music Hall of Williamsburg during the eight nights of Hanukkah. Each night will have a different opening act including Glitch Mob, John Brown’s Body, Kid Koala and Travis McCoy from Gym Class Heroes. This is the fourth year Matisyahu has brought this special tradition to New York City.
Fans will have two chances to purchase tickets before they officially go on sale this Friday, October 23rd. American Express card members will have an exclusive pre-sale this Wednesday, October 21st beginning at 10am. The next day, members of the Matisyahu fan club, and followers of his on Twitter, will be able to buy tickets starting at 10am using a special code obtained by monitoring Matisyahu’s Twitter feed.
The dates are:
12/10/09 New York, NY @ Webster Hall (w/ Glitch Mob)
12/12/09 New York, NY @ Webster Hall (w/ John Brown’s Body)
12/13/09 New York, NY @ Webster Hall (w/ Dub Trio)
12/14/09 New York, NY @ Webster Hall (w/ Brothers Past)
12/16/09 Brooklyn, NY @ Music Hall of Williamsburg (w/ Rana)
12/17/09 Brooklyn, NY @ Music Hall of Williamsburg (w/ Kid Koala)
12/19/09 Brooklyn, NY @ Music Hall of Williamsburg (w/ Travis McCoy)
12/20/09 Brooklyn, NY @ Music Hall of Williamsburg (w/ Kevin Devine)
‘One Day (Acoustic)’
Matisyahu is currently on the road behind Light which Billboard said “pushes musical boundaries…dipping into everything from guitar driven rockers to stripped down acoustic tunes.” The 40 date tour is sponsored by surf-wear brand Mavericks. Coined as “the wave beyond,” Mavericks inspires hardcore athletes to face the unpredictably raw power of Mother Nature. Matisyahu and Mavericks is a match largely in part to a shared passion for preserving the environment. The tour pulls into Anaheim at the House of Blues on Wednesday at 7pm.

Tech Tuesday: LIVE Streaming Platforms ///Quick REVIEW///
Posted on 15. Dec, 2009 by Birdsong in Community, Hotel
This week I set out to review the different options available for LIVE internet broadcasting. There are a number of options and platforms available. The best advice is to determine YOUR needs and pick the one that suits you best.
Here is my best of list
- USTREAM.tv
- livestream.com
- justin.tv
- Qik.com
- Kyte.tv
Some of these platforms don’t offer services that others do…for example Qik is meant only for mobile phones. while USTREAM allows streaming from a PC or mobile (iphone).
USTREAM

Right now USTREAM is my favorite. It’s really popular and offers some high profile content as well as a ton of user generated LIVE and archived content.
Pros
- You can use flash media live encoder (if you have a fast PC) for HQ broadcasts.
- Easy. Like really f%#ing easy.
- New broadcaster app for iphone allows for spontaneous LIVE streaming (don’t forget to jailbrake and install ‘mobile substrate’ so you can stream over 3g).
Cons
- Limited quality with mac (no plugin).
- Messy UI sort of reminds me of myspace (not a good thing).
- Player app for iphone doesn’t work (that sucks).
- The ‘youtube’ of LIVE internet broadcast (at least for now).
Livestream.com

Pros
- Gorgeous design. Site is beautiful, and easy to navigate.
- Standalone app for mac (can broadcast using h.264).
Cons
- Annoying (video) ads.
- Unreliable recording (archiving) with mac app (to be fair: the mac app is still in beta)
Justin.TV

Pros
- Says it’s compatible with Quicktime Broadcaster (HQ broadcasting for mac)
- Very experimental (lots of lifecasting going on here).
- Nice design.
Cons
- I only got QT Broadcaster working for a minute…(crap).
- Have you ever heard of justin.tv? (now you have).
Qik

Pros
- Qik is pretty awesome.
- Live video from your iphone (jailbroken), and certain Nokia handsets.
- Syndicates really well. Press the red button and it posts to facebook (live and archived video) posts to youtube, twitter, tumblr, etc.
Cons
- Only works on mobile phones.
Kyte

Pros
- OK site design.
- Offers mobile and PC broadcasting.
- Quality seems good.
Cons
- Have you ever heard of kyte?
- Site seems heavily geared to their pay model and a little hard to navigate because of it.
- Hard to navigate to FAQ and other HELP info.
Come back here every tuesday for more technology related reviews and best of lists.
Cheers,
-John Birdsong
Molly Barnes Brown Bag Lunch, September 10-11, 2009 Watch Here LIVE! on Ustream @ 12:00pm est sharp!
Posted on 09. Sep, 2009 by AdamWallace in Art at Roger Smith, Arts, Events, Hotel
Molly Barnes Brown Bag Lunch
Thursday, September 10th, 12pm
Helen Harrison – Director of the Pollock/Krasner house in East Hampton, NY will talk about Jackson and Lee, as well as the recently produced Tenessee Williams play about Pollock’s death: “A Day in Which a Man Dies.”
Friday, September 11th, 12pm
Kent Twitchell - Renowned artist, muralist, and founder of the “L.A. Fine Arts Squad,” will talk about his career, as well as his suit against the U.S. Government for the destruction of two of his 6 story-high murals depicting Ed Rusha and Steve McQueen.
















